Our Road to Sustainability
Our Vision
Let’s first clarify; what’s the big picture here? What are we trying to achieve with our purpose-driven sustainability work? To answer as simply as possible; To cool down the planet and preserve its natural beauty.
To put it bluntly, we are in a global climate crisis. Our planet is warming fast. Luckily, there is a solution: If we bring back nature by applying cost-effective nature-based solutions, we can mitigate global warming by 37%!* This will benefit nature, biodiversity and people everywhere, and help cool down our planet.
We regreened 7.034.093 m² of land.
Our Purpose
We strive to be a purpose-driven company. By this we mean our purpose forms the guidelines for everything we do. From our business model, brand identity, product development, all the way to our company culture and daily habits. Whether internal or external, small or big picture, everything we do is rooted in our brand purpose.
So, without any further delay..
"We exist to drive positive change for our planet. We aim to use our business, community, and creativity to do good."
Cortazu aspires to create lasting experiences whilst re-greening the planet. The goal is to facilitate enthusiasm for adventurers with a passion for sustainability. Read on to find out about how we are putting this vision into practice with our 3-fold strategy!
Technical innovation
One way we minimise our impact is through technical innovation. Upon realising the negative impact that nylon has on the environment, combined with the sheer prevalence of nylon usage in the outdoor fashion industry, we set about to innovate something that had never been done before. To create the world’s first 3-layer outdoor jacket made of 100% recycled nylon.
Thanks to this innovative creation, Cortazu was selected by a jury panel of 43 judges and received an ISPO Gold Award in 2019. This means we are the best product in our category. ISPO is the World's largest Trade Fair for the outdoor industry.
Recycled components
Another important step in minimizing our impact is the choice of components. Our current Mountain range of products are all composed of 100% recycled materials and we are constantly working on advancing the technology even further by keeping a close look at the newest innovations in the industry.
Certified B Corp™
We are proud to announce that we are officially part of the B Corporation community. Certified B Corporations are a new kind of business that balances purpose and profit. As an aspiring B-Corp, we request to be graded by the nonprofit B Lap each year to ensure we are meeting the highest standards of social and environmental performance, public transparency and accountability. From now on, we are legally required to consider the impact of our decisions on our workers, customers, suppliers, community, and the environment. All with the aim to drive a global movement of people to use business as a force for good.
More about Justdiggit
3 | Restore Nature
"We don’t sell to get. We sell to give."
Cortazu doesn't exist just to sell outerwear products. We're here to inspire people to create their own adventures while supporting the world around us.
That's why we partnered up with Justdiggit and started to cool down the planet. If we can warm up the earth, we can also cool it down.
Our goal is to Re-green 10 million square meters of land by 2025
As of 2022 we have re-greened 7.034.093 m² of land in the Enkii area in Kuku, Kenya. But we are not stopping there! Check out our regreening page to see what our plans are and how it is made possible through bund-technology.
Read on to find out more about Cortazu
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